Minimum Eligibility Requirements

  • The event must take place within the NLT-TBID district boundaries – Eastern Placer County.
  • The applicant must be a nonprofit or business registered as an LLC, Corp, B Corp, or sole proprietor.
  • TOT-TBID funds will not be the sole or primary revenue source for the event. The event should not be contingent upon the receipt of this event investment to occur. The event sponsorship ask should not exceed 50% of your event budget.
  • The event must support the pillars of economic health, community vitality, and environmental stewardship.
  • The event should not be a conference, meeting, industry trade show, workshop, expo, or the sole purpose of the event is a fundraiser.
  • The event producer must promote lodging within the NLT-TBID boundaries.
  • The event must be open to the general public (spectators), promote attendance to spectators and/or participants, and not require the general public (spectators) to purchase a membership, conference registration, or annual dues to spectate. Spectator ticket charges are acceptable for gated events.
  • The event must follow industry standards for environmental stewardship practices.
  • The event must be welcoming to all.

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The TOT-TBID Dollars At Work program is powered by the North Tahoe business community. Thank you to the business owners who created the Tourism Business Improvement District. In partnership with Placer County.