Environmental Stewardship and Tourism Impact Mitigation

Take Care Tahoe Billboards

Partner Agency

Amount Funded

Funding Committee(s)

TOT-TBID Dollars At Work

  • Funded by NTCA’s marketing program
  • In partnership with Take Care Tahoe
  • Outdoor billboards on Highway 80 as you approach North Lake Tahoe
  • Messaging is focused on Drink Tahoe Tap to reduce the number of plastic water bottles left behind in the Tahoe basin
TOT TBID Dollars at Work

Additional Projects Funded By Tourism Dollars

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The TOT-TBID Dollars At Work program is powered by the North Tahoe business community. Thank you to the business owners who created the Tourism Business Improvement District.