Create a Thriving Economy – NTCA

Create a Thriving Economy

Projects & Programs

Shop Local

The North Lake Tahoe Shop Local program encourages residents and visitors to support local businesses year-round. In addition, the North Lake Tahoe E-Gift Card makes it easy to give an experience or buy for the person who has everything. North Lake Tahoe E-Gift Cards can be used at a number of local resorts and lodging, retail, restaurants, adventures and activities, health and wellness and photography and art studios.

Support Local Events

Local events like the Alpenglow Speaker Series, Snowfest, The Great Ski Race, the Lake Tahoe Paddle Racing Series and more bring the character and spirit of our communities to life for residents and visitors. The NTCA also sponsors large events like Winter WonderGrass and the Broken Arrow Skyrace that occur primarily during off-peak season times and contribute to our year-round economy.


The North Tahoe Community Alliance works collaboratively with community partners and business associations, including:

  • Tahoe City Downtown Association (TCDA)
  • North Tahoe Business Association (NTBA)
  • Squaw Valley Business Association
  • Northstar Village Retailers Association
  • Trucke Chamber of Commerce
  • Incline Village Crystal Bay Community and Business Association
  • Placer County
  • Sierra Business Council
  • Tahoe Truckee Community Foundation
  • Parasol Community Foundation
  • Palisades Village Neighborhood Company
  • Tahoe Prosperity Center
  • North Lake Tahoe-Truckee Leadership Program

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