Tourism Development Committee
The Tourism Development Committee helps guide the NTCA’s efforts related to Marketing, Conference & Leisure Sales, the Marketing Co-Op agreement and Special Events. With the NTCA’s shift from destination marketing to stewardship and management, TBID funding is used to promote safe, responsible travel practices and encourage mid-week and shoulder season visitation to fill visitation gaps and foster a sustainable, year-round economy for the local business community. The Tourism Development Committee consists of Board members, regional marketing and sales professionals and a representative from Placer County (non-voting).
Marketing Cooperative Committee
Date: July 12, 2023
Estimated Start Time: 2pm
Location: Virtual Zoom Meeting (link available on the agenda)
Agenda
April minutes
Winter / Spring / PR recap
23-24 Strategic Planning
23-24 Fall Strategy
Sales recap
Tourism Development Committee Members
Christine Horvath
Palisades Tahoe
Brit Creeze
Sierra Sotheby’s
Caroline Craffey
SOS Outreach
Becky Moore
Granite Peak Management
Kristy Olk
Everline Resort & Spa
Connor McCarthy
Homewood Club
Katie Biggers
Tahoe City Downtown Association
Wade Machon
MJD Development, Boatworks Tahoe
Ray Villaman
NTCA Board Representative, Tahoe Restaurant Group
Nick Martin
Placer County Representative (non-voting)