Who reviews my application?

Step 1: Event producers submit an application.

Step 2: NTCA staff reviews the application to ensure events meet the event investment criteria and can demonstrate measurable impact.

Step 3: Event producers who meet the criteria are given the opportunity to answer questions from the Business and Chamber Advisory Committee, while new events may be asked to make a presentation.

Step 4: The Business and Chamber Advisory Committee makes a funding recommendation to the NTCA Board of Directors.

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The TOT-TBID Dollars At Work program is powered by the North Tahoe business community. Thank you to the business owners who created the Tourism Business Improvement District. In partnership with Placer County.