Marketing Cooperative – NTCA

Marketing Cooperative

The Marketing Cooperative helps guide the NTCA’s efforts related to Marketing, Conference & Leisure Sales, the Marketing Co-Op agreement and Special Events. With the NTCA’s shift from destination marketing to stewardship and management, TBID funding is used to promote safe, responsible travel practices and encourage mid-week and shoulder season visitation to fill visitation gaps and foster a sustainable, year-round economy for the local business community. The Marketing Cooperative consists of Board members and regional marketing and sales professionals.


If you are interested in serving on this NTCA committee, please send a letter of interest to [email protected]. We will contact you when we are recruiting for new committee members.


Marketing Cooperative Committee
Date: April 24, 2024
Start time: 2:00 p.m.
Location: Travel North Tahoe Nevada Welcome Center (969 Tahoe Blvd, Incline Village, NV 89451) and virtual

  1. Agenda
  2. Reports and Presentations
  3. Minutes from February 14, 2024 to be posted

Marketing Cooperative Committee 
Date: February 14, 2024
Start Time: 10 am
Location: Virtual

  1. Agenda
  2. Reports and Presentations

Marketing Cooperative Committee 
Date: Oct 18, 2023
Start Time: 2 pm
Location: Tahoe City Visitors Information Center (100 North Lake Blvd., Tahoe City)

  1. Agenda
  2. July minutes
  3. Sales Update
  4. Augustine Presentation


Marketing Cooperative Committee 
Date: July 12, 2023
Start Time: 2 pm
Location: Virtual Zoom Meeting (link available on the agenda)

  1. Agenda
  2. April minutes
  3. Winter / Spring / PR recap
  4. 23-24 Strategic Planning
  5. 23-24 Fall Strategy
  6. Sales recap

Marketing Cooperative Members

Wendy Hummer
EXL Media

DJ Ewan
Granlibakken Resort

Adam Wilson
NTCA

Andy Chapman
Travel North Tahoe Nevada

Paul Raymore
Incline Village Improvement District

Blane Johnson 
Sun Bear Realty

Eric Roe
Crystal Bay Club

Meeting Minutes

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