Marketing Cooperative – NTCA

Marketing Cooperative

Marketing Cooperative

The Marketing Cooperative helps guide the NTCA’s efforts related to Marketing, Conference & Leisure Sales, the Marketing Co-Op agreement and Special Events. With the NTCA’s shift from destination marketing to stewardship and management, TBID funding is used to promote safe, responsible travel practices and encourage mid-week and shoulder season visitation to fill visitation gaps and foster a sustainable, year-round economy for the local business community. The Marketing Cooperative consists of Board members and regional marketing and sales professionals.

The next Marketing Cooperative Committee meeting will be on October 18 at 2:00 p.m. at the North Lake Tahoe Visitor Information Center, 100 N Lake Blvd, Tahoe City, CA 96145.

Marketing Cooperative Committee 
Date: Oct 18, 2023
Start Time: 2pm
Location: Tahoe City Visitors Information Center (100 Norht Lake Blvd., Tahoe City)

  1. Agenda
  2. July minutes
  3. Sales Update
  4. Augustine Presentation

Marketing Cooperative Committee 
Date: July 12, 2023
Start Time: 2pm
Location: Virtual Zoom Meeting (link available on the agenda)

  1. Agenda
  2. April minutes
  3. Winter / Spring / PR recap
  4. 23-24 Strategic Planning
  5. 23-24 Fall Strategy
  6. Sales recap

Marketing Cooperative Members

Wendy Hummer
EXL Media

Becky Moore
Granite Peak Management

DJ Ewan
Granlibakken Resort

Adam Wilson

Andy Chapman
Travel North Tahoe Nevada

Paul Raymore
Incline Village Improvement District

Blane Johnson 
Sun Bear Realty

Meeting Minutes

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