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Envisioning Our Future

We are committed to building a successful, sustainable future for North Lake Tahoe that includes economic health, community vitality and environmental stewardship.

What We Do

Our Investments

TOT TBID Dollars at Work

Realizing Our Vision: Our efforts are focused on creating a distinctive, thriving destination with a sustained economy that benefits residents, businesses, and visitors.

Learn More

What's New

NTCA Board of Directors Endorsement for Cindy Gustafson, Placer County District 5 Supervisor Candidate

NTCA Publishes 2023-24 Annual Report

North Lake Tahoe's Local Businesses in the News

Committee Meetings

Guiding the Investment of TOT & TBID Dollars

  • Business and Chamber Advisory Committee

    TUES | SEPTEMBER 17, 2024

  • TBID Advisory/Zone 1 Committee

    TUES | SEPTEMBER 24, 2024

  • TOT Advisory Committee

    THURS | SEPTEMBER 26, 2024

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The TOT-TBID Dollars At Work program is powered by the North Tahoe business community. Thank you to the business owners who created the Tourism Business Improvement District.