• Program brings together beach managers, businesses, public agencies, and the community to address the impacts of recreation on Tahoe’s most-loved beaches. The program has delivered a 97% reduction in litter weight in South Lake Tahoe 2024 pilots.
• Blue Beaches focus on three key elements: education, enforcement, and engineering. The League works to install infrastructure to manage waste and direct foot-traffic during high-use periods; with local businesses to provide reusable utensils; with beach managers to increase staffing and enforcement; and with Destination Stewardship campaigns to teach the Tahoe way and change user behaviors long-term. 
• At the end of the summer season, learnings are packaged into an adaptive management plan for Kings Beach and California State Parks to use on an ongoing basis and ensure that  sustainability can improve year over year.

Recent Updates

• Completed planning framework for new infrastructure with California State Parks, enhanced waste and restroom services, and ordered six bear-proof bins.
• Held two major cleanups (May 28 & June 16) that drew volunteers, partners, and media attention.
• Visited 19 Kings Beach businesses to engage the community and promote non-plastic/Styrofoam alternatives.
• Prepared bilingual signage for the July 4th weekend, developed summer visitor surveys, and launched new Tahoe Blue Crew adoptions, including a new Northstar Tahoe Blue Crew.
• Strong media presence, updated web content, and features in Sierra Sun, Carson Now, and other regional outlets.
• Completed ArcGIS mapping of all existing beach facilities, increased frequency of dumpster and restroom servicing, and began volunteer and attendance data collection.