This past summer, the county tested paid parking in the region with a pilot program at the Christmas Tree Public Parking Lot located on the south side of State Route 28 at 8676 and 8680 North Lake Boulevard (between Raccoon Street and Fox Street). Paid parking operated from Aug. 6 to Sept. 30, 2024 seven (7) days a week from 7:00 a.m. to 10:00 p.m.

The demonstration was conducted for one season and has since returned to free parking for residents and visitors. County staff will provide an update to the Board of Supervisors in the first quarter of the 2025 calendar year with recommendations regarding whether or not paid parking at this parking lot should be concluded, re-established for additional monitoring and learning purposes, or approved as permanent with a future Parking Ordinance update.

Placer County also concluded an extensive educational campaign to inform the public of the launch of the pilot project at the Christmas Tree Public Parking Lot. Educational tools included press releases, newsletters, signage, QR codes to access parking information, such as locations of free public parking lots, pamphlets, and Parking Ambassadors, who were present at the lot during operating hours to answer questions and explain the purpose behind the Kings Beach parking program.

• Request to support the Parking Management Program
• Program recognized as a key strategy in the Resort Triangle Transportation Plan
• Funding would cover the following:
  1. Capital costs for the project
  2. Operations and maintenance
  3. Enforcement of the program

Recent Updates

• Christmas Tree lot, located at 8676 North Lake Blvd. in Kings Beach, is the first test lot to temporarily implement paid parking in Placer County and is part of the initial phase of the county’s Kings Beach parking management plan, as recommended in the Resort Triangle Transportation Plan.
• The pilot program will run this summer beginning at the end of July, and will conclude by Monday, Sept. 30.
• One goal of the North Lake Tahoe Parking Management Program is to better manage existing parking supply for the Kings Beach commercial core and some residential grid streets that experience high volumes of summer visitor parking.
• Revenue generated from the parking program will first be used to fund parking equipment costs and enforcement operations while surplus proceeds will be spent locally on Kings Beach’s mobility and transportation infrastructure, such as new bicycle and pedestrian facilities, and expansion of transit services.
• To ensure funds are used for local transportation-related enhancements, the Placer County Board of Supervisors approved the formation of a new interest-earning enterprise fund and cost center. This separates road maintenance funding from any generated paid parking revenue. The board also supported future formation of a parking benefits district following solicitation from the community to establish rules for transportation-related spending.