Environmental Stewardship and Tourism Impact Mitigation

Stewardship Messaging

Partner Agency

Amount Funded

Funding Committee(s)

TOT-TBID Dollars At Work

  • Funded by NTCA’s marketing program
  • Outdoor billboards on Highway 80 as you approach North Lake Tahoe
  • Messaging is currently focused on stopping golden mussels in the Tahoe basin

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The TOT-TBID Dollars At Work program is powered by the North Tahoe business community. Thank you to the business owners who created the Tourism Business Improvement District. In partnership with Placer County.