Destination Metrics & Occupancy Rates – NTCA

Destination Metrics & Occupancy Rates

The North Tahoe Community Alliance compiles a weekly Lodging Barometer directly from properties in the North Lake Tahoe community. These numbers are made available as a single data set to the business community via the weekly Lodging Barometer email.

To begin reporting your data into the Lodging Barometer data set, please email hello@northtahoecommunityalliance.

Additionally, data from Destimetrics and AirDNA are received monthly and made available to the business community below and via the Lodging Barometer email at the end of the month.

AirDNA is a global authority in short-term rental data, offering comprehensive insights and analytics to empower the short-term rental industry.

DestiMetrics is the leading supplier of lodging metrics and market intelligence for the North American travel and hospitality industries and has been partnered with North Lake Tahoe for over 10 years.

The data provides forward-looking indicators for tracking major economic, business and consumer trends and is used to anticipate impacts to occupancy and average daily rates.



AirDNA April 2024 Data:

  • Available listings are up double digits in May, slightly up in June and down July through October.
  • Booked listings are slightly up May-August, slightly down in September and down double digits in October.
  • Occupancy Rate is down double digits in May, on-par for June, up slightly for July, up double digits in August, on-par for September and down double digits in October.
  • ADR is down slightly May-July, on-par for August and September and up double digits in October.
  • RevPAR is down through July, up double digits in August and down September and October.
  • Revenue is up May through August and down September and October.

Destimetrics April 2024 Data:

  • Occupancy rates during last month (Apr 2024) were down 17.6% compared to the same period last year.
  • Average daily rate (ADR) last month (Apr 2024) was down by 1.3%.
  • Occupancy rates for the previous six months (Nov-Apr) are down by 12.9% compared to the same period last year.
  • Average daily rate (ADR) for the previous six months (Nov-Apr) was up by 6.2%.

Looking ahead:

  • Occupancy rates for next month (May) 2024 are down by 9.6% compared to the same period last year
  • Average daily rate (ADR) for next month (May) is up by 7.5%
  • Occupancy rates for the upcoming six months (May-Oct) are down by 4.8% compared to the same period last year
  • Average daily rate (ADR) for the upcoming six months (May-Oct) is up by 2.5%

Destimetrics North Lake Tahoe Executive Summary March 2024
Destimetrics North Lake Tahoe Retail Report March 2024

Destimetrics North Lake Tahoe Executive Summary February 2024

Destimetrics North Lake Tahoe Executive Summary January 2024
Destimetrics North Lake Tahoe Retail Report January 2024

Destimetrics North Lake Tahoe Executive Summary December 2023
Destimetrics North Lake Tahoe Retail Report December 2023

Destimetrics North Lake Tahoe Executive Summary November 2023
Destimetrics North Lake Tahoe Retail Report November 2023

Destimetrics North Lake Tahoe Executive Summary Oct 2023
Destimetrics North Lake Tahoe Retail Report Oct 2023
Destimetrics North Lake Tahoe Production Notes Oct 2023

Destimetrics North Lake Tahoe Executive Summary Sept 2023
Destimetrics North Lake Tahoe Retail Report Sept 2023

Destimetrics North Lake Tahoe Production Notes Aug 2023
Destimetrics North Lake Tahoe Retail Report Aug 2023
Destimetrics North Lake Tahoe Executive Summary Aug 2023

Destimetrics North Lake Tahoe Retail Report July 2023
Destimetrics North Lake Tahoe Executive Summary July 2023


Destimetrics North Lake Tahoe Executive Summary June 2023

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